Safarian & Simon Opticians: London’s Specialist Opticians 2026

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Mar 5
2 min read

A Legacy of Excellence in Eye Care

Since 1970, Safarian & Simon Opticians has been a cornerstone of eye care in St. John’s Wood, providing the local community with exceptional, patient-centred vision services. Located at 72 St. John’s Wood High Street, this independent practice stands apart from corporate chains through its commitment to continuity of care, personalised service and advanced clinical expertise. Not all opticians are the same regardless of their marketing ploy. Their longstanding reputation for excellence has now earned them recognition as London’s Specialist Opticians 2026.

Cutting-Edge Technology Meets Personal Care

Safarian & Simon distinguishes itself through an investment in state-of-the-art diagnostic technology paired with dedicated optometric expertise. The practice utilises Spectralis OCT, Optomap ultra-wide retinal imaging and advanced glaucoma screening tools to deliver comprehensive examinations that go far beyond basic vision checks. Importantly, all detailed imaging and assessments are conducted directly by qualified optometrists rather than technicians or locums, ensuring every patient receives the highest standard of clinical care.

Specialist Clinics and Advanced Treatments

The practice operates specialist clinics for dry eye, red eye and macular degeneration, incorporating advanced therapeutic treatments such as Optilight IPL (Intense Pulsed Light) and photobiomodulation. They also are the first to offer OptilLIFT DMST and RF treatment, this lifts lower lids to help dry eye and the blink pattern. There a handful and the only one in London to offer Meibomian gland probing, this highly skilled technique allow the oil glands to be unblocked. These services allow the team to effectively manage complex conditions that many high-street opticians cannot treat. Safarian & Simon also supports patients with glaucoma, cataracts and retinal concerns, positioning the practice as a trusted referral destination for advanced eye-care needs.

Comprehensive Eye Care Services

Alongside specialist treatment options, the practice provides children’s eye tests, designer eyewear, complex contact lenses and express glazing for rapid turnaround. Through partnerships with Zeiss Vision Care and the use of in-house glazing facilities, Safarian & Simon offers premium eyewear solutions tailored to individual prescriptions, preferences and lifestyle requirements.

Award-Winning Clinical Excellence

Led by Director Optometrist Sachin Patel, whose advanced expertise has garnered industry recognition, the practice has received honours at the Optician Awards year on year and other eyecare awards and been featured in Top Doctors listings. Over 850 online reviews consistently praise the team’s professionalism, knowledge and personalised approach, with appreciation for the successful management of complex visual conditions.

This practice is one of the few remaining Independent which are sole owned without any other shareholders or background opinion on how patients should be managed.