Question 1

How do you select your winners?

Accepted Answer

Each business/individual is carefully considered by our research team, headed by Lionel Bird, a Coventry-based historian. Various aspects will be considered within their criteria, predominantly focussing on your customer satisfaction ratings, reviews/testimonials and company ethos. If successful, we reach out to provide you with the fantastic news and provide clear insight into the next steps.

Question 2

Why have we been selected?

Accepted Answer

Each business/individual is carefully considered by our research team, headed by Lionel Bird, a Coventry-based historian. Various aspects will be considered within their criteria, predominantly focussing on your customer satisfaction ratings, reviews/testimonials and company ethos. If successful, we reach out to provide you with the fantastic news and provide clear insight into the next steps.

Question 3

Is there a participation fee involved?

Accepted Answer

There is no fee attached to nominations. Although we do ask for a fee towards the cost of production, of £499 + VAT for the comprehensive award package, which includes 2x Personalised Logos (1 static format, 1 GIF format), a stunning award trophy, a digital certificate to print out and place beside the trophy, a press release article, an email signature strip featuring your award, and a social media promotional campaign for the following 3 months.

Question 4

What is the expected outreach for each winner from your marketing package?

Accepted Answer

Each Diamond Distinction Award winner receives extensive visibility across our fast‑growing digital platforms. Our social media outreach is consistently strong, with our Facebook page alone reaching over 12,000 followers and expanding rapidly. We are active in 100+ community and business groups, helping each winner’s announcement gain wide local and regional exposure.

On average, a single post shared across our platforms over a three‑month period achieves around 4,000 views and 200 engagements, with coverage delivered across Facebook, Instagram, TikTok, and LinkedIn. This multi‑platform approach ensures your recognition reaches a broad and diverse audience.

In addition to social media, your feature is showcased on our website, which attracts around 5,000 visitors per month, giving your business or personal profile long‑term visibility and credibility.

Together, this marketing package provides meaningful, sustained outreach designed to highlight your achievements and amplify your brand presence.

Question 5

Is there a cap on number of award recipients for each category?

Accepted Answer

The research team will firstly verify each award candidates credentials and make an assessment on if we are happy to present an award to you; Following this, we carefully curate a suitable award title for each business/individual, ensuring that not only is each recipient awarded for the hard work they are conducting in their respective industry, but the award title is also reflects their marketing strategy moving forwards to ensure maximised visibility into their brand.

Question 6

Why should we pay for an award?

Accepted Answer

You shouldn't, which is why we do not ask you to. Any fees requested are associated with personalised assets such as the trophy, press release article, social media promotions etc. If budget for the full award package isn't feasible, we will be happy to work with you on creating a more bespoke package to benefit your specific needs.